DHF Real Estate Case Study
Boosting Qualified Property Leads by 38% Through a Full Website Revamp
- DHF needed a modern, high-performing real estate platform that could attract serious buyers, increase property inquiries, and streamline the search experience.
- We redesigned their entire website, improved the property listing structure, optimized the user journey, added smart search + filters, and integrated lead-capture touchpoints across key pages.
- The result: a 38% increase in qualified leads and a 27% rise in property viewing requests within the first 60 days.
The Challenge
DHF struggled to turn property interest into qualified inquiries due to:
- 1.
Unclear listing information that made buyers unsure about property features, pricing, and location value.
- 2.
Limited presentation of past sales and successful projects, reducing confidence among high-intent clients.
- 3.
A complicated inquiry flow that made it difficult for prospects to request viewings or schedule calls.
The Solution
We boosted DHF’s engagement and lead quality by tightening their digital flow and building assets that actually guided prospects toward action.
Some of the key things we delivered:
Listing Clarity
We improved DHF’s property listings with structured details, clearer descriptions, and easy-to-read highlights to help prospects quickly understand each property’s value.
Portfolio Strengthening
We elevated DHF’s credibility by showcasing completed projects, client wins, and sales achievements to reassure buyers and investors.
Inquiry Optimization
We simplified the viewing request process by reducing steps and adding clearer calls-to-action, making it easier for prospects to book appointments instantly.
The Result
After 4 month of working with Paylink:
We increased qualified property leads by
35%
Bringing in more buyers and renters ready to make a move.
We boosted site engagement by
42%
As visitors spent more time exploring listings and booking inspections.
We reduced cost per lead by
27%
Making DHF’s marketing spend significantly more efficient.
What Our Client Says
Trusted by forward-thinking brands to deliver designs & development experiences.
David Okoro, CEO of veroem limited
Working with pixory flow was a game changer for us, from strategy to launch, their team delivered a product that not only looks incredible but works seamlessly.