Emma Works Auto Repair Case Study
Enhance Car Repair Bookings by 31% Through a Faster, More Trustworthy Online Experience
- Emma Works needed a clearer way to help drivers request repairs, resulting in high drop-offs and slow bookings.
- We redesigned their full online service experience — improving booking flows, service clarity, and customer trust.
- The result: 31% more bookings, 58% increase in quote submissions, and 29% higher return customers.
The Challenge
Emma Works struggled to convert online visitors into repair bookings due to:

- 1.
Unclear service breakdowns that made it difficult for drivers to understand what repairs they actually needed.
- 2.
Weak presentation of expertise, leaving visitors uncertain about the workshop’s reliability and technical skill.
- 3.
A booking system that felt confusing, causing many customers to abandon their request before completion.
The Solution
To help Emma Works attract urgent repair customers and convert them efficiently, we rebuilt their digital experience from the ground up.
Some of the key things we delivered:
Service Transparency
We organized Emma Works’ repair and maintenance offerings into clear, easy-to-understand categories so drivers could quickly identify the right service.
Expert Showcasing
We strengthened credibility by highlighting technician experience, repair certifications, and real before/after results to build trust immediately.
Booking Simplicity
We restructured the appointment flow into a short, step-by-step process that reduced confusion and encouraged more customers to complete their repair requests.
The Result
After 4 month of working with Paylink:
We increased online repair bookings by
31%
Helping more drivers schedule repairs directly through the new website.
We boosted instant quote submissions by
58%
Allowing customers to check pricing quickly and reducing phone congestion.
We improved customer return rate by
29%
With automated reminders and a simplified follow-up system.
What Our Client Says
Trusted by forward-thinking brands to deliver designs & development experiences.
David Okoro, CEO of veroem limited
Working with pixory flow was a game changer for us, from strategy to launch, their team delivered a product that not only looks incredible but works seamlessly.

