Beddin Case Study

Transforming Beddin’s Online Store Into a High-Converting Shopping Experience

Beddin struggled to convert visitors due to a slow website, unclear product information, and a checkout flow that didn’t support high-intent shoppers.
We rebuilt the entire buying journey — improving product presentation, optimizing navigation, and creating a smoother checkout experience.
The result: a 27% increase in completed purchases and a 38% rise in mattress & bed frame product engagement.

The Challenge

Beddin struggled to convert website visitors into buyers due to:

1.
Low visibility in search results, making it difficult for new shoppers to discover their bed collections.
2.
High drop-offs from visitors who viewed products but didn’t return to continue their purchase journey.
3.
Unclear product details and comparisons, causing shoppers to hesitate when choosing the right bed.

The Solution

To help Beddin convert more visitors into buyers, we revamped the digital shopping experience with a focus on clarity, trust, and ease of purchase.

Some of the key things we delivered:

Traffic Expansion

We increased qualified visitors by promoting Beddin’s product collections across high-intent search terms and strategic online placements that attracted active bedroom furniture shoppers.

Visitor Recovery

We re-engaged users who browsed beds or viewed product details by reminding them of relevant options, offers, and styles they previously showed interest in.

Product Experience

We enhanced Beddin’s product pages with clearer feature highlights, upgraded visuals, and simplified bed comparisons to help shoppers find the perfect fit quickly.

View Website

The Result

After 4 month of working with Paylink:

We increased product purchases by

27%

Hanks to a clearer, more informative product detail experience.

We boosted product engagement by

38%

As shoppers explored more sizes, materials, firmness options, and bundles.

We lowered checkout abandonment by

24%

With a faster, mobile-optimized checkout flow.

What Our Client Says

Trusted by forward-thinking brands to deliver designs & development experiences.

David Okoro, CEO of veroem limited

Working with pixory flow was a game changer for us, from strategy to launch, their team delivered a product that not only looks incredible but works seamlessly.